The PR Guy's Blog

Online Communications & Media Relations

PR v Marketing vs Comms

Sunday, February 26, 2017

WITHOUT doubt, there's one question which constantly raises its head when it comes to client briefs, and it goes something like this . . . "Oh, I didn't realise there was a difference between PR, Communications and Marketing - we thought it was all the same thi .. MORE HERE

10 Quick & Easy PR Ideas

Friday, February 17, 2017

THERE are hundreds of ways to raise your business, community or event profile. Here's just a few, which require little in the way of investment - just your time and enthusiasm. 1) Write a guest blog for someone who is in front of your ideal audience 2) Film y .. MORE HERE

Sometimes You Just Need To Let Go

Thursday, May 19, 2016

YOU love your small business - you want to make sure it’s heading in exactly the right direction - so the idea of outsourcing your marketing can be just a little scary. What if the content isn’t written what you expect? What if something is pos .. MORE HERE

Social Media - What's Your Plan?

Monday, May 16, 2016

TAKE a minute and seriously consider the reasons you have an involvement in social media. Be it Facebook, Twitter, Pinterest, Linkedin . . . are you simply there because everyone else is? Are you there because you have a vague notion that if you're not you'll b .. MORE HERE

Is Social Media Really Necessary In Business?

Tuesday, May 10, 2016

NOT that long ago I had reason to sit down with a group of people involved in small business to discuss the why's and wherefores of social media including the pluses and minuses. In a casual atmosphere with no agenda's to air, the one question which the group ke .. MORE HERE

The Press Release

Friday, March 04, 2016

THINK the day of the 'press release' is over? Think again! While so-called new school dictum will try and convince you otherwise - the press release can still be a valuable asset when developed correctly. There are, however a couple of points you need to re .. MORE HERE


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