The PR Guy's Blog

Online Communications & Media Relations

PR v Marketing vs Comms

WITHOUT doubt, there's one question which constantly raises its head when it comes to client briefs, and it goes something like this . . . 

"Oh, I didn't realise there was a difference between PR, Communications and Marketing - we thought it was all the same thing".

Now, other than going through some expansive diatribe about the vagaries of each & their relative functions, a broad brush explanation goes something along the lines of:

Communication wants people to listen and Marketing wants prospects to act.

PR is about 'selling' the company, product, service or brand positively using communication - while marketing tries to achieve direct revenue.

Once you grasp the concept, it's easy to see that while inherently different - each also rely on one another to succeed.



Sunday, February 26, 2017

Recent Posts

Tags

Work from Home Business DiSC, Team Building, Personal Growth, Coaching, Training, Staff, Employees, Results Personal Branding, Marketiing, Brand Management Press Releases, Editors, Producers, Media, Writing, Coverage, Free, Journalist, Newspaper, Radio, TV, On-line Shows, ASC, NSW, Show Dates, Show Calendar Video, animation, marketing, dynamic text PR, Cheap PR, Marketing Ideas, PR Ideas, The PR Guy, Inexpensive marketing Digital Media, Newspapers, Delivery of Media, TV, Radio Shows, US Fairs, PR, Events, PR, Marketing, POD, News, Food Presentations Cats, Animals, Social Media, Youtube, Twitter, Will.I. Am, Grumpy Cat, Boo, www, online, social media, facebook, twitter, snapchat, instagram, marketing, media, content, blogs, writing, business Radio, Marketing, Music, Audience, Public Relations, Music Promotion, 70s, 80s, 60s, Producer, Money, Income, New Ideas Sport, Women, Sponsorship Social Media Figures Public Relations Public Relations, Solutions, Startups public relations, social media marketing, pr agency, public relation, social media strategy, social media monitoring, pr agencies, pr companies, pr firms, pr company, social media agency, social media marketing strategy, social media tools, press releases Sport, Women, Olympics, Marketing, Sponsorships, Corporate, Funding Small Business, Business Plans Home Business, tips, marketing, Time management, office skills, sole trader, work from home, home office, time, outsource, marketing Startups, www, web, marketing, social media, traffic PR Clients Content, SEO, Social Media, Web Traffic, Websites Social Media Events Dollar Shave Club, PR, Marketing, Solutions, News, YouTube Blogs Twitter Social Media, Facebook, Twitter, Tips, Top, PR, Media, Money Sponsorships, Tips for Success Content Writing, Content, Website Content, PC, Funny, Technical Logos, branding, brand management Small Business PowerPoint Stunts, Media, TV, Radio, Ice Bucket, Online, SEO, PPC, Flashmob Viral, Marketing, PR, Media, Money, Success, WOM, Campaign Marketing PR, Marketings, Cheap PR, Campaign, Find PR, News, Media Women, Sport, Sponsorship, Corporate, TV, Media QR Codes, Business Cards, Networking, V-cards, Marketing, Media, Business Soluation, PR Viral, Facebook, Marketing, Television LinkedIn Websites, SEO, Marketing, Mistakes, Business Solutions, Professional, Optimisation, Web Development Women, female, Women's Sport, Sponsorship, Supporters, NRL, AFL, Women's Soccer, Opals, Jillaroos, Matildas

Tag List

Archive

    Who the hell are 'The PR Guy'?

    In short about us

    We're a small business with a big heart - wiilng to go the extra mile for our clients because we need them to succeed. With over 25 years of experience and clients all over Australia, The PR Guy continues to grow while maintaining it's exemplary customer service values - all with our relaxed, friendly style - call today.

    CONTACT US!

    Interesting

    FActs

    • Guy Rowlison is our main man
    • We can help you succeed
    • Your message needs to be heard
    • Marketing is important
    • Your press release. Does it cut the mustard?.
    • You are not alone!
    • We're consultants with heart